VERSUS VERSACE has tapped Zayn Malik to design a Zayn X Versus collection, the brand has confirmed to us today.
The singer - who last month at the label's spring/summer 2017 London Fashion Week show sat front row alongside his model girlfriend,Gigi Hadid- will design a capsule collection for the brand featuring both menswear and womenswear.
Of the partnership - which will see him work closely with the Versace group's chief designer, Donatella Versace, to develop the collection, as well as star in the brand's next two advertising campaigns - Malik revealed today: “I think Versus has always been a very cool brand. It’s a great brand for me and for people in my generation. I’ve always wanted to design clothes, and there’s no brand I’d rather design for than Versus. The bonus is that I get to collaborate with Donatella, whom I love and admire. I know we’ll create something amazing.”
Versace was similarly complimentary of her latest collaborator, calling the singer, "one of the most exciting personalities on the world stage right now".
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"When we first met, he told me how much he loves fashion," she added. "I thought it would be fantastic to collaborate on a new Versus collection together. And, given Zayn's huge fan base around the world, I expect there will be a lot of excitement about what we create together.”
The ZAYN X VERSUS collection will be presented next spring before dropping in stores and online in May.
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